I've seen a number of different articles regarding decentralized authority lately.
Mark Joyner recently put out a report called, "Rise of the Author". It's about how you're automatically an expert if you publish a traditional book. He says you ought to do it soon because books are going out of style. But only do it if you want to be famous (probably not at all his point - that's just what I got out of it).
According to Doctor Douglas, patients are self diagnosing and not accepting some doctors' medication based solutions. Some doctors are starting to even fire their patients.
Harlan Kilstein said NLP is dead because there haven't been any industry wide advances or even cohesion recently.
Ryan Healy says our hypnotists should have at least as much training as our barbers by comparison.
And by now, many people have heard of Michel Fortin's report on the death of the salesletter.
You may be wondering where this is going? What does this mean? It's the death of the layman.
What's the death of the layman?
The reason we even have the word, "layman" is because there's the assumption (perhaps presupposition), that people can be divided into two categories: the expert or the layman. The other assumption that's less helpful is that if you're not an expert, your effort or contribution is questionable. In the academic community, you don't even have a valid opinion without a PhD.
What's happening is that the internet is blurring the line between expert and layman. I recently met a financial planner who's calibrated his NLP embedded commands to a high degree and sometimes uses them on his clients. How did he get so good? From reading books and practicing. He wasn't of the opinion he needed an expert to tell him he was ready.
There will always be a place for experts and their societies. We have to learn from somewhere. The point is if one person can do something, another can too. Expert status isn't required. NLP modeling can speed up that process. Even then, there will still be first times for everything.
In training to be a medic we finished our EMT basic certification the first 6 weeks of the training. Even so, our senior drill sergeant became famous for constantly telling us we weren't medics yet. We were only about 40% a medic. And then about 75% a medic. And on and on. At graduation he said we were 100% a medic and competent enough in our skills to go out there and do something.
That means you can get going before becoming an expert. A thing to keep in mind is that the upcoming generation of buyers and sellers don't recognize the same marks of authority as previous generations. Generation Y might as well mean, "Why?" as in, "Why should I listen to you?" Results have become more important than credentials.
I'm glad for it. There's more opportunity for those of us willing to get up to speed.
Let's toast to the death of the layman. - 20611
Mark Joyner recently put out a report called, "Rise of the Author". It's about how you're automatically an expert if you publish a traditional book. He says you ought to do it soon because books are going out of style. But only do it if you want to be famous (probably not at all his point - that's just what I got out of it).
According to Doctor Douglas, patients are self diagnosing and not accepting some doctors' medication based solutions. Some doctors are starting to even fire their patients.
Harlan Kilstein said NLP is dead because there haven't been any industry wide advances or even cohesion recently.
Ryan Healy says our hypnotists should have at least as much training as our barbers by comparison.
And by now, many people have heard of Michel Fortin's report on the death of the salesletter.
You may be wondering where this is going? What does this mean? It's the death of the layman.
What's the death of the layman?
The reason we even have the word, "layman" is because there's the assumption (perhaps presupposition), that people can be divided into two categories: the expert or the layman. The other assumption that's less helpful is that if you're not an expert, your effort or contribution is questionable. In the academic community, you don't even have a valid opinion without a PhD.
What's happening is that the internet is blurring the line between expert and layman. I recently met a financial planner who's calibrated his NLP embedded commands to a high degree and sometimes uses them on his clients. How did he get so good? From reading books and practicing. He wasn't of the opinion he needed an expert to tell him he was ready.
There will always be a place for experts and their societies. We have to learn from somewhere. The point is if one person can do something, another can too. Expert status isn't required. NLP modeling can speed up that process. Even then, there will still be first times for everything.
In training to be a medic we finished our EMT basic certification the first 6 weeks of the training. Even so, our senior drill sergeant became famous for constantly telling us we weren't medics yet. We were only about 40% a medic. And then about 75% a medic. And on and on. At graduation he said we were 100% a medic and competent enough in our skills to go out there and do something.
That means you can get going before becoming an expert. A thing to keep in mind is that the upcoming generation of buyers and sellers don't recognize the same marks of authority as previous generations. Generation Y might as well mean, "Why?" as in, "Why should I listen to you?" Results have become more important than credentials.
I'm glad for it. There's more opportunity for those of us willing to get up to speed.
Let's toast to the death of the layman. - 20611
About the Author:
Louis Burns is certified in NLP Copywriting. He has created a 12 lesson home study course on hypnotic writing. Visit his NLP Marketing Blog.
0 comments:
Post a Comment